Clairol is celebrating 95 years in the hair color industry with the launch of She Does, a short documentary film featuring four longtime customers who share their personal stories, beauty rituals, and connections to the iconic hair color brand. The anniversary campaign revisits Clairol’s groundbreaking question, “Does she… or doesn’t she?” first introduced in 1956, when coloring hair was often considered a private matter. Nearly seven decades later, the brand is transforming